Augend Tech
Augend, noun: the number that another is added to.

Apps and websites for businesses that wanted to grow.

Augend Tech was a product studio in Kolkata. Between 2020 and 2022 it defined, designed and built more than 30 web and mobile products for over 25 clients in eight countries.

The studio no longer takes on new projects.

See the work

Selected work

A sample of the products the studio specified and built, from booking systems to back-office software.

What the studio built

Every project started with how the client's business worked. The software followed from that.

Product definition
Discovery with the client's team, then written requirements and screens agreed before any code was written.
Mobile apps
Android and iOS apps for customers and for staff, built with React Native, Flutter or Ionic.
Websites and web apps
Online stores, booking systems, customer portals and company websites.
Back-office systems
Stock, production, orders and staff consoles, with access set by role.
Payments and integrations
Razorpay and Stripe checkout, payment links, SMS, email and WhatsApp messages, delivery tracking.
Subscriptions and loyalty
Recurring orders, points, referral rewards, gift cards and coupons that brought customers back.

How a project ran

Five stages, from the first conversation to launch day.

  1. Discovery

    Learning how orders, bookings or stock moved through the client's business, and where time and money were lost.

  2. Specification

    Writing down what the product would do, screen by screen, and agreeing it with the client.

  3. Build

    Design and development in short cycles, with working versions for the client to try along the way.

  4. Testing

    The client tested the product against the agreed specification before anything went live.

  5. Launch and handover

    Release to the stores and the web, then ongoing support or a handover to the client's own team.